Billoxy. 569 leads. ₹176 CPL. 2 months.
Fill the demo pipeline for a billing and inventory SaaS.
Billoxy needed a steady flow of qualified demo requests for their billing and inventory management software. The goal was volume at an efficient CPL, with a valid demo rate strong enough to feed the sales team without overwhelming them with unqualified traffic.
Meta lead campaigns at $602per month.
I ran Meta lead generation campaigns across 2 months at a controlled monthly budget of $602. The focus was on qualified demo requests from small and mid-sized businesses evaluating billing software, with creative and copy tuned to filter for genuine intent rather than casual browsers.
569 leads across 2 months, 30-35% valid demos.
The campaign generated 569 leads across the 2-month window at a CPL of $2. Roughly 30-35% of those leads converted to valid demos, giving the sales team approximately 171 to 200 qualified conversations to work with.
569 leads. $2CPL. 30-35% valid demos.
Campaign ran across 2 months. $602per month. CPL calculated on total verified leads across full campaign period.
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